Enhancing Fashion & Luxury
Custom-built technologies and deep market insights that elevate brand experiences and performance.
This journey is backed by a suite of services designed to harness the power of data and digital channels, even within the nuanced Chinese market. Supporting the core of these strategies is our industry-specific, cloud-based ERP, tailored for the unique intricacies of the fashion and luxury sectors, ready to lift our clients to new heights of global success.
We support brands at every growth stage across global marketplaces with comprehensive consulting and technology solutions. Our structured roadmap guides clients from strategy definition to selecting suitable marketplaces and partners, and integrating their technological infrastructure, optimizing inventory and boosting sales. With Commerce eXperience (Venistar CX), our omnichannel management software, we ensure efficient control of physical and digital channels by managing business processes, tax compliance, inventory, and customer data. This integrated approach helps brands maintain market positioning while maximizing sales.
Our approach ensures sustainable growth by continuously optimizing strategy and implementation through advanced business intelligence and industry expertise. This empowers brands to anticipate trends, adapt to changes, and maximize economic performance and competitive positioning globally.
Go to market China
We gather, analyze, and interpret sales data and social media performance to provide our clients with an accurate picture of Chinese consumer habits, buying patterns, and market currents. Our skilled consultants, located in both Milan and Shanghai, deliver expert advice for strategically entering the Chinese market. Targeting the digital realms where these luxury consumers thrive, we formulate and execute finely-tuned editorial and advertising strategies across effective Chinese digital channels, with a strong focus on WeChat and its powerful Miniprograms.